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Harbor Investment Advisory 13F Portfolio

Portfolio Manager
Harbor Investment Advisory LLC
Performance
+12.19% (2026 Q2)
AUM (13F)
$1.43B
# of Holdings
1310
Performance Rank
Allocation (Top 20)
48.68%
Latest filing
Q2 2026

Harbor Investment Advisory LLC Holdings Map

Top 50 Harbor Investment Advisory LLC Holdings

Top 10 holdings

StockCompany% Port.SharesValueActivityOwnershipAvg. CostDate
MAR
MARRIOTT INTL INC NEW CL A
13.78%532.0K$197.2M
-0.35%(-1.87K)
2025-Q2: 557.5K shares2025-Q3: 572.4K shares2025-Q4: 566.4K shares2026-Q1: 533.9K shares2026-Q2: 532.0K shares
$192.62(+85.19%)
2026-06-30
AAPL
APPLE INC COM
6.43%317.8K$91.9M
-1.45%(-4.69K)
2025-Q2: 352.2K shares2025-Q3: 351.8K shares2025-Q4: 359.8K shares2026-Q1: 322.5K shares2026-Q2: 317.8K shares
$75.49(+304.52%)
2026-06-30
GOOGL
ALPHABET INC CAP STK CL A
4.25%170.0K$60.8M
-0.79%(-1.35K)
2025-Q2: 172.0K shares2025-Q3: 175.1K shares2025-Q4: 180.4K shares2026-Q1: 171.3K shares2026-Q2: 170.0K shares
$76.05(+353.25%)
2026-06-30
AMZN
AMAZON COM INC COM
3.82%229.5K$54.7M
-0.62%(-1.44K)
2025-Q2: 303.8K shares2025-Q3: 302.4K shares2025-Q4: 309.7K shares2026-Q1: 230.9K shares2026-Q2: 229.5K shares
$112.93(+132.48%)
2026-06-30
MSFT
MICROSOFT CORP COM
2.44%93.7K$35.0M
-1.31%(-1.24K)
2025-Q2: 146.0K shares2025-Q3: 147.2K shares2025-Q4: 152.1K shares2026-Q1: 95.0K shares2026-Q2: 93.7K shares
$233.05(+108.56%)
2026-06-30
BRK.B
BERKSHIRE HATHAWAY INC DEL CL B NEW
2.24%64.0K$32.0M
-0.26%(-167)
2025-Q2: 232.7K shares2025-Q3: 236.7K shares2025-Q4: 237.0K shares2026-Q1: 64.2K shares2026-Q2: 64.0K shares
$309.25(+62.12%)
2026-06-30
GOOG
ALPHABET INC CAP STK CL C
1.58%64.1K$22.6M
-0.60%(-390)
2025-Q2: 76.1K shares2025-Q3: 75.8K shares2025-Q4: 79.0K shares2026-Q1: 64.5K shares2026-Q2: 64.1K shares
$76.69(+346.78%)
2026-06-30
JPM
JPMORGAN CHASE & CO COM
1.32%57.7K$18.9M
+3.41%(+1.91K)
2025-Q2: 69.0K shares2025-Q3: 68.6K shares2025-Q4: 69.2K shares2026-Q1: 55.8K shares2026-Q2: 57.7K shares
$142.38(+156.15%)
2026-06-30
IVV
ISHARES CORE S&P 500 ETF
1.3%24.8K$18.6M
+0.45%(+112)
2025-Q2: 18.5K shares2025-Q3: 17.9K shares2025-Q4: 24.5K shares2026-Q1: 24.7K shares2026-Q2: 24.8K shares
$416.89(+86.84%)
2026-06-30
VTI
VANGUARD TOTAL STOCK MARKET ETF
1.23%47.5K$17.6M
+3.33%(+1.53K)
2025-Q2: 45.1K shares2025-Q3: 44.9K shares2025-Q4: 45.8K shares2026-Q1: 45.9K shares2026-Q2: 47.5K shares
$217.09(+76.59%)
2026-06-30

About Harbor Investment Advisory LLCโ€™s portfolio

Harbor Investment Advisory LLC reports $1.43B in US-listed equity holdings across 1,310 positions in its most recent 13F filing. Its largest disclosed positions are MAR (13.8%), AAPL (6.4%) and GOOGL (4.3%). The top 20 holdings account for 48.68% of reported assets. Its disclosed equity book has returned +73.96% on a three-year cumulative basis. Figures reflect the Q2 2026 filing.

Portfolio concentration

Portfolio concentration
MAR โ€” 21.2% ($197.17M)AAPL โ€” 9.9% ($91.95M)GOOGL โ€” 6.5% ($60.75M)AMZN โ€” 5.9% ($54.69M)MSFT โ€” 3.8% ($34.96M)BRK.B โ€” 3.4% ($32.04M)GOOG โ€” 2.4% ($22.65M)JPM โ€” 2.0% ($18.90M)IVV โ€” 2.0% ($18.58M)VTI โ€” 1.9% ($17.56M)Other โ€” 40.9% ($380.48M)
59%in top 10
  • MAR21.2%
  • AAPL9.9%
  • GOOGL6.5%
  • AMZN5.9%
  • MSFT3.8%
  • BRK.B3.4%
  • GOOG2.4%
  • JPM2.0%
  • IVV2.0%
  • VTI1.9%
  • Other40.9%

Portfolio changes

What the fund actually did

Every reported change this quarter, grouped by direction. The signal is in the rotation, not any single trade.

Added to
35
QQQINVESCO QQQ TRUST SERIES I+30.1%
VTVVANGUARD VALUE ETF+9.6%
IWDISHARES RUSSELL 1000 VALUE ETF+27.9%
JSIJANUS HENDERSON SECURITIZED INCOME ETF+18.0%
+31 more
Trimmed
15
CRWDCROWDSTRIKE HLDGS INC CL A-17.8%
AAPLAPPLE INC COM-1.5%
MARMARRIOTT INTL INC NEW CL A-0.4%
MAMASTERCARD INCORPORATED CL A-4.4%
+11 more

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Source filings

Holdings on this page are parsed from Harbor Investment Advisory LLCโ€™s Form 13F filings with the U.S. Securities and Exchange Commission (CIK 1468792). View Harbor Investment Advisory LLCโ€™s 13F filings on SEC

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