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Heritage Wealth Management 13F Portfolio

Portfolio Manager
Heritage Wealth Management, Inc.
Performance
+10.88% (2026 Q2)
AUM (13F)
$400.84M
# of Holdings
272
Performance Rank
N/A
Allocation (Top 20)
40.28%
Latest filing
Q2 2026

Heritage Wealth Management, Inc. Holdings Map

Top 50 Heritage Wealth Management, Inc. Holdings

Top 10 holdings

StockCompany% Port.SharesValueActivityOwnershipAvg. CostDate
AAPL
APPLE INC
4.75%65.8K$19.0M
-2.27%(-1.53K)
2025-Q2: 72.5K shares2025-Q3: 71.0K shares2025-Q4: 68.1K shares2026-Q1: 67.3K shares2026-Q2: 65.8K shares
$192.88(+58.99%)
2026-06-30
PG
PROCTER & GAMBLE CO
4.59%125.3K$18.4Mnew2025-Q2: 113.6K shares2025-Q3: 150.8K shares2025-Q4: 142.8K shares2026-Q1: 0 shares2026-Q2: 125.3K shares
$161.83(-10.32%)
2026-06-30
USB
US BANCORP
4.15%275.1K$16.6Mnew2025-Q2: 279.2K shares2025-Q3: 278.9K shares2025-Q4: 277.6K shares2026-Q1: 0 shares2026-Q2: 275.1K shares
$42.20(+52.49%)
2026-06-30
MSFT
MICROSOFT CORP
3.33%35.8K$13.3Mnew2025-Q2: 36.9K shares2025-Q3: 36.1K shares2025-Q4: 35.7K shares2026-Q1: 0 shares2026-Q2: 35.8K shares
$433.62(+15.94%)
2026-06-30
JPM
JPMORGAN CHASE & CO
2.4%29.4K$9.6M
-1.02%(-302)
2025-Q2: 31.7K shares2025-Q3: 31.1K shares2025-Q4: 30.4K shares2026-Q1: 29.7K shares2026-Q2: 29.4K shares
$201.28(+79.60%)
2026-06-30
LLY
ELI LILLY & CO
2.39%8.0K$9.6Mnew2025-Q2: 8.9K shares2025-Q3: 8.6K shares2025-Q4: 8.4K shares2026-Q1: 0 shares2026-Q2: 8.0K shares
$841.67(+46.01%)
2026-06-30
WMT
WALMART INC
1.99%70.5K$8.0Mnew2025-Q2: 74.0K shares2025-Q3: 73.1K shares2025-Q4: 72.5K shares2026-Q1: 0 shares2026-Q2: 70.5K shares
$63.98(+76.83%)
2026-06-30
JNJ
JOHNSON & JOHNSON
1.71%27.0K$6.8Mnew2025-Q2: 27.5K shares2025-Q3: 27.4K shares2025-Q4: 27.2K shares2026-Q1: 0 shares2026-Q2: 27.0K shares
$152.18(+72.60%)
2026-06-30
CSCO
CISCO SYS INC
1.59%54.4K$6.4M
-5.07%(-2.91K)
2025-Q2: 59.0K shares2025-Q3: 58.9K shares2025-Q4: 58.0K shares2026-Q1: 57.3K shares2026-Q2: 54.4K shares
$48.71(+148.54%)
2026-06-30
JCPB
J P MORGAN EXCHANGE TRADED F
1.58%135.1K$6.3M
+6.08%(+7.74K)
2025-Q2: 49.2K shares2025-Q3: 76.0K shares2025-Q4: 114.6K shares2026-Q1: 127.3K shares2026-Q2: 135.1K shares
$47.11(-1.91%)
2026-06-30

About Heritage Wealth Management, Inc.โ€™s portfolio

Heritage Wealth Management, Inc. reports $400.84M in US-listed equity holdings across 272 positions in its most recent 13F filing. Its largest disclosed positions are AAPL (4.8%), PG (4.6%) and USB (4.2%). The top 20 holdings account for 40.28% of reported assets. Its disclosed equity book has returned +26.90% cumulatively over 8 quarters. Figures reflect the Q2 2026 filing.

Portfolio concentration

Portfolio concentration
AAPL โ€” 7.6% ($19.03M)PG โ€” 7.4% ($18.38M)USB โ€” 6.7% ($16.62M)MSFT โ€” 5.3% ($13.34M)JPM โ€” 3.9% ($9.62M)LLY โ€” 3.8% ($9.58M)WMT โ€” 3.2% ($7.99M)JNJ โ€” 2.7% ($6.85M)CSCO โ€” 2.6% ($6.39M)JCPB โ€” 2.5% ($6.34M)Other โ€” 54.3% ($135.65M)
46%in top 10
  • AAPL7.6%
  • PG7.4%
  • USB6.7%
  • MSFT5.3%
  • JPM3.9%
  • LLY3.8%
  • WMT3.2%
  • JNJ2.7%
  • CSCO2.6%
  • JCPB2.5%
  • Other54.3%

Portfolio changes

What the fund actually did

Every reported change this quarter, grouped by direction. The signal is in the rotation, not any single trade.

New buys
19
PGPROCTER & GAMBLE CO4.6%
USBUS BANCORP4.2%
MSFTMICROSOFT CORP3.3%
LLYELI LILLY & CO2.4%
+15 opened
Added to
15
BUFBINNOVATOR ETFS TRUST+15.9%
EVTRMORGAN STANLEY ETF TRUST+10.4%
CGCBCAPITAL GRP FIXED INCM ETF T+15.9%
JCPBJ P MORGAN EXCHANGE TRADED F+6.1%
+11 more
Trimmed
15
AAPLAPPLE INC-2.3%
CSCOCISCO SYS INC-5.1%
AMDADVANCED MICRO DEVICES INC-4.5%
VLOVALERO ENERGY CORP-3.7%
+11 more

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Source filings

Holdings on this page are parsed from Heritage Wealth Management, Inc.โ€™s Form 13F filings with the U.S. Securities and Exchange Commission (CIK 1944755). View Heritage Wealth Management, Inc.โ€™s 13F filings on SEC

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