CEO Steve Huffman sells $2.8M of Class A shares

What did Reddit, Inc. announce?

CEO and President Steve Ladd Huffman sold 17,308 Class A shares for $2,771,193.65 under a pre-arranged 10b5-1 plan, after exercising options struck at $25.29 the same day.

Key details

• The 17,308 shares were acquired on 09/15/2026 via a stock option exercise at $25.29 and disposed of in seven open-market tranches at prices from $158.21 to $163.64.
• Huffman retains 336,432 Class A shares held indirectly by the XYZ Revocable Trust, plus 68,966 in the EVS Trust, 6,897 in the JDI Trust and 6,897 in the MLH Trust.
• 1,027,947 derivative securities (options, exercise price $25.29, expiring 12/25/2033) remain beneficially owned after the transaction.
• The Form 4 was signed 09/17/2026, two days after the trade date, and no open-market purchases were reported.

Why it matters

This 4 reports an insider transaction at Reddit, Inc.. The likely share-price reaction reads as neutral.

More from Reddit, Inc.

• 4

  Sep 16, 2026
  COO Jennifer Wong sells 60,000 shares for $9.7M
• 4

  Sep 2, 2026
  CEO Steve Ladd Huffman sells $2.66M of stock under 10b5-1 plan

All Reddit, Inc. SEC filings →